Focus on things that get you the biggest impact on a small defined amount of time.

1. Make Headlines

The headline is everything. Though it may be old news but still there's much riding on headlines. In this age of information overload, your title definitely will make you stand out from the crowd. Let's take two examples and see which of the one entices to click and share.

Maggie Nestle: Crisis Management on Social Media. Do you know what Cadbury did and Maggie Nestle Didn't Do to handle the ongoing crisis on Social Media? Do you know Maggie Nestles Crisis Management Strategy? The title asking questions makes the reader feel that he is not aware of the important information.  He'll be curious to know. Upworthy.com is all about headlines. Their slide deck emphasize the importance of Headlines. Again and again. They believe in writing more than one headline. In fact, they write at least 25 headlines from which they pick 2 to run an A/B test. The winner of this is the headline that is finally launched. Write a headline that makes people curious to know the content. Free headline analyzer helps you write better headline http://www.aminstitute.com/headline/ The headline analyzer will help you:

1. Use headline types that get the most traction for social shares, traffic, and search engine ranking.
2. Make sure you have the right word balance to write readable headlines that command attention.
3. See the Character length and best word for search engines like Google and email subject lines. Also seeing how your readers will scan your headlines.
4. Play to get the most emotionally compelling score, the higher the score the more likely the post will be shared

2. Content are for sharing

Once you're ready with your content with a killer headline, make sure it's easy to share with the world. Apart from creating quality images and well written product descriptions for your product page. You need to figure to add ways to share that page on Twitter, Linkedin, and other social networks. There are more ways than the usual share buttons at the top and bottom of the site. Rather than waiting until the end of your post to prompt the user to share your content. Click to tweet boxes add the call to action within the article. This is a great way to boost shares. The new SEO is all about shareable content. The Golden rule is: Spend the same amount of time promoting your content as it took creating it.

3. Guest blogging may overstay

Guest blogging is dead, long live Guest blogging. As a link building tool it's dead, but to build trust and awareness for your brand, it's much alive and kicking. If done right, it's still a proven method for promotion and professional networking. Unless you are Dave McClure or Mark Suster even if you wrote something brilliant. It's a lot harder for the internet to take notice. You need to reach out to popular people inviting them to guest post on your blog. Be sure to be crazy picky and go for solid industry icons with an existing audience and credibility. They have to be smart and far more credible and interesting than you. Your question? Why should they write on your blog? They might have their own blog with a million subscribers. So true. They got their readers the smart way. They also know that you have some people reading your blog that hasn't read theirs. Symbiotic give and take. Win-win for both. In reality, it's not that easy. With utmost patience and great relationship building involving lots of ego stroking. In time, you could start getting people to write guest blogs. Once you do make sure to encourage them to promote the hell out of the post when it goes live. Guest posts provide consistent traffic and recognition from Referral links. Guest blogging even today is still a classic way to hack your content marketing. It can be a grind, but it is worth it.

4. Think outside your blog

As a blogger, we tend to think only for our own blog. Let us not forget that there is the whole wide world out there. Current content marketers need to think outside their blog and move their content elsewhere: Here are a few ideas:

• Videos on YouTube
• Audio content and podcasts
• Skillshare or, Udemy course
• Slideshow
• Quora, or other answer sites
• Forum contribution

5. Longer copy goes a long way

Blogger serpIQ recently published a great post on search rankings and post length. A web page that ranks in the top 10 results for any keyword on Google have at least 2,000 words. No matter how we spin the results, a longer copy gets rewarded by Google. The great learning here is that more content-rich sites get more mileage in Google.  Many bloggers who love to flash the benefits of the 600-word blog post. A big payout awaits for those who invest a bit more time and effort Content length isn't the only key to success. Quality does matter, and length of your post matters a lot. Even more impressive how you can relate the content length to the number of links. They go together

6. Link to your posts from your post

Links are a good thing when it comes to the search rankings and the web. We want others to link to our content. Why not link to our own content for a change? It's an important step in the blogging process. Google rewards this behavior. The idea is to choose key phrases in your new blog post that you can cross link to another post on your blog. For instance, if you have written a blog post for the keyword ‘writing better headlines,' it makes sense to link to that post.  While Google indexes your page, it factors both the link and the text that you are using to connect the two posts. This brings better ranking for you.

7. Infographics scales new heights

Well researched Infograhics fall into the category of big content.  A recent infographic on content hacking resulted in 10x more shares than the more conventional posts. It is still bringing in new traffic each day. If better content is the key, infographics are a great way to go about it and an easy way to growth hack your content marketing

8. Freebies are welcome

Offering a free product or service can be a powerful strategy for growth hacking. People love freebies. It's easy to generate buzz, grab attention and pull traffic with a compelling offer. Here's a word of caution, you need to design your offer in a strategic manner and fold it into part of your sales funnel. Else, you risk spending all your resources and valuable time on a project that will fail to produce returns.

9. Everyone loves a good story

We all love a good story. We just need to figure out how to frame it so people care to listen. Even though his blog was bringing in more than 1000 visitors per day. Startup founder, Alex Turnbull realized it wasn't telling much of a story. To come up with a plan, his entire team spent an afternoon. The result, they launched a new blog documenting their journey from a mere 35K a month revenue to more than 100K. In the same vein, the posts coming from the Groove team were focused, detailed and all along told the story of Groove. They were all brilliant and brought them more than 5,000 email subscribers in just 5 weeks.

10. About us page

One of the most visited areas of your website. One of the most ignored when it comes to a good call to action. We suggest you create a second version of your About us page. Test out your changes with Optimizely, a service that helps with A/B testing. For inspiration, check how Copyblogger placed an effective Call to action right in the middle of their About Us page. Telling who they are. Having got to know them was a good opportunity to connect.

11. E-mail still works

It's a classic way to growth hack your content marketing. It's a tactic that you must get right every time. Email marketing will result in higher conversions and all the more paying customers than social media. It's a proven fact and it works.

12. Sharing visuals does the trick

Are you using plain text social messages? Why not think of hacking your networks with images, GIFs, and videos? Get more engaged with your social messages. Buffer looked into their tweets sometimes back. They got more than 150% more clickthroughs on sharing images with their tweets instead of just text alone.

13. Promote on Social media

Media loves a good solution. When you have a strong message, flip it online and print publications serving your market. If your product aims to solve a problem be it your niche market.  Craft your marketing message on it. There's another approach to keeping up with the media. Know who's talking about your company or industry.  Chime in on a discussion or build your twist of the content that is relative to your audience. Set up Google Alerts for your current top keywords and thereby keep your content and presence fresh.

14. Autoresponder the unmanned vehicle

An email-based autoresponder is epic content marketing growth hack that you should use to grow your blog. Unlike your regular email newsletter, they drip content to your readers as soon as they sign up for your email marketing list. It's a great way to drive deeper engagement with your readers, keeping them connected to your brand.

15. Blog faste

Create great content. Content that provides a helpful resource for users. Make it your primary goal to publish a new and value-adding blog post. At least twice a week. In time, you can see how effective your content strategy is by calculating the ROI of your inbound marketing strategy. Turn your blog writing process into a convertor belt of getting good traffic. Google also factors site speed into search rankings. It makes sense that you make your blog as fast as you can.

16. Promote your content

Content marketing is a long-term strategy. It may not feel like a growth hack, but it is. Use consistent, Superior quality content marketing as a base to draw in customers.  Thereby reinforce your other strategies and techniques. Superior quality content marketing becomes an integral part of your growth hacking strategy. Content targeting the right people, addressing visitors at all levels of your funnel. Fill your content with quality calls-to-action. One of the several mistakes that content marketers make is that they focus more on the content than its promotion. It is true that great content rises to the top, the biggest winners are still the ones that promote themselves the best. There are umpteen ways to growth hack your content marketing. None of them compare to promoting your content with aggression for each new visit. Don't make the big mistake of assuming that if you write it, they will come. You have to go out and tell people about what you've written.

17. Let Content Lead- Call to action will follow

Every time someone reads your content, you should lead them to an inevitable call to action. Offering readers all the helpful guides we've ever written in exchange for a simple email address. This direct header leads to hundreds of new “leads” each month. It's simple, helpful, and worth including on every post. Neil Patel makes it a point of asking for action from his readers at the bottom of every post. There is no harm asking as long as you are providing value to your readers. Neil Patel makes it a point of asking for action from his readers at the bottom of every post. There is no harm asking as long as you are providing value to your readers.